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CISOs as Readers Track

Four-week sharp-edged track for vendors who keep producing content CISOs say they will read but never finish.

  • Duration4 weeks
  • FormatWorkshop intensive
  • CohortJuly 2026
  • Team size2–5 marketers
  • GTM stageGrowth to enterprise
  • Content goalAuthority signal
About the programme

CISOs as Readers is a focused track that confronts an uncomfortable truth: most CISO-targeted content is not finished by CISOs. We run reading-time tests, voice-of-CISO interviews, and revisit the editorial brief with the actual reader’s constraints in mind. The track is sized for vendors whose ABM or enterprise programs depend on reaching senior security leadership, where every paragraph that does not earn its place is a missed conversation.

What you work on

  • Reading-time audit on three flagship pieces
  • Two CISO interviews scheduled and run for you
  • Brief template revised against reader constraints
  • Two cohort critique sessions
  • Compressed-format alternative for each long piece

Take-home outcomes

  1. 01Content that survives the first three minutes
  2. 02Tighter ABM follow-up sequences
  3. 03A repeatable reader-constraint review step
Programme lead

Adam Whittaker

Cybersecurity Content Strategist who has interviewed more than seventy security leaders.

Common questions

No. We bring two CISO interviews into the program. If your team has three more on speed dial, we will build the interview list together.

Reader notes from past cohorts

  • “The reading-time audit was more useful than the strategy session, and I would not have predicted that going in.”

    Reader · enterprise security vendor

  • “Concrete and a little blunt. We retired two long whitepapers within a month.”

    Yuna